New Product Showcase

5 Reasons to Enter a New Product



Have your product(s) featured before, during and after the 2021 BCA Expo.



There is NO CHARGE for your product entry in the showcase.

Booth Traffic

Booth Traffic

Participation in the New Product Showcase will drive traffic to your booth.



Take advantage of buyers visiting your booth to see your entered product(s).

More Products

More Products Are Welcome

If you have more products, enter them. All 2021 entries are FREE.


To provide exhibitors with even more exposure during and after the BCA Expo, the BCA will:

  • Provide a marketing “graphic” to be displayed with each new product in exhibitor’s booth.
  • A photo and 50-word description in the New Product Showcase section of the BCA Insider Expo Edition.

Increase Exposure

All BCA Billiard & Home Leisure Expo exhibitors are invited to include their products in the showcase.

For the purposes of this program, a New Product is defined as one that is manufactured or exclusively distributed by a company exhibiting at this year’s BCA Expo, was introduced to the marketplace after the 2020 BCA VirtuALL Expo, and is available for shipment by November 1, 2021.

*Entries must be working equipment. Prototypes and mock-ups are not allowed.


There are no fees. All 2021 entries are FREE.

Fill out your entry from today!*

Sign Up Today

*All entries must be submitted by Tuesday, June 1, 2021. If you have any questions, please do not hesitate to contact us.